{"id":158657,"date":"2024-10-24T16:49:14","date_gmt":"2024-10-24T15:49:14","guid":{"rendered":"https:\/\/www.max1023.fm\/?p=158657"},"modified":"2024-10-24T16:49:14","modified_gmt":"2024-10-24T15:49:14","slug":"timaya-raises-alarm-on-high-music-video-promotion-costs","status":"publish","type":"post","link":"https:\/\/agogofm.gridpapaservers.com\/?p=158657","title":{"rendered":"Timaya Raises Alarm on High Music Video Promotion Costs"},"content":{"rendered":"<p><a href=\"https:\/\/www.max1023.fm\/2024\/09\/25\/timaya-reflects-on-his-legacy-faith-and-music-industry-insights\/\">Nigerian music star Timaya<\/a> recently expressed his concerns about the skyrocketing costs of music promotion in an interview.<\/p>\n<p><a href=\"http:\/\/max102.3fm\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-16465 aligncenter\" src=\"https:\/\/www.max1023.fm\/wp-content\/uploads\/2018\/08\/Timaya-.jpg\" alt=\"Timaya Celebrates His Birthday In Company Of His New Son\" width=\"966\" height=\"893\" \/><\/a><\/p>\n<p>He revealed that creating a music video now can cost up to 100 million naira, compared to just 1.5 million naira in the past.<\/p>\n<p><a href=\"http:\/\/max102.3fm\">Timaya<\/a> highlighted how inflation is affecting the music industry, making marketing more expensive than ever. He said, &#8220;We used to shoot music videos for 1.5 million. Now, it\u2019s 100 million, 50 million, 60 million.&#8221;<\/p>\n<p>In addition to video production, artists also spend a lot on marketing, which has led to higher booking fees. Timaya noted, &#8220;That\u2019s why young artists might quote 50 million or 30 million; they need to cover their costs.&#8221;<\/p>\n<p><a href=\"http:\/\/max102.3fm\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-158665 aligncenter\" src=\"https:\/\/demo.max1023.fm\/wp-content\/uploads\/2024\/10\/timiii.jpg\" alt=\"\" width=\"1115\" height=\"1684\" \/><\/a><\/p>\n<p>His comments resonate with many in the industry, as influencers, videographers, and other professionals are also raising their fees due to these rising expenses.<\/p>\n<p>Timaya recently released a new album called *Gladiator*, adding to his impressive career as one of Nigeria\u2019s leading artists.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nigerian music star Timaya recently expressed his concerns about the skyrocketing costs of music promotion in an interview. He revealed that creating a music video now can cost up to 100 million naira, compared to just 1.5 million naira in the past. Timaya highlighted how inflation is affecting the music industry, making marketing more expensive [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":158590,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[17,54,440],"class_list":["post-158657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-artist","tag-afropop","tag-timaya"],"_links":{"self":[{"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/posts\/158657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=158657"}],"version-history":[{"count":0,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/posts\/158657\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=\/wp\/v2\/media\/158590"}],"wp:attachment":[{"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=158657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=158657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agogofm.gridpapaservers.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=158657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}